Nigeria’s vibrant recharge card business which generates an estimated N1 billion daily is been threatened by the emergence of mobile payments.
The Central Bank of Nigeria (CBN) had licensed 16 mobile money operators to render mobile banking and payment using agent networks, and using the mobile phone as a means of delivering financial services.
Mobile money, according to industry analysts is expected to play an integral role in the apex bank’s drive to capture the unbanked population in Nigeria. But more importantly, mobile payments would enable Nigerians perform basic financial transactions such as air-time top up efficiently without having to purchase physical recharge cards.
“Currently, the airtime retail business will experience a steady growth as recharge card sales increases. However, the future of this platform may change significantly as the drive towards e-payment and mobility is being attained. In the nearest future, the channels of distributing airtime will change to mostly e-transfers and payments. This may eliminate long chains and channels previously being used.” Femi Adeagbo, chief executive officer, Comnavig Information Communication Technology (ICT) Consultants, said.