BY MICHAEL EBOH
GTBank Plc has entered into a strategic partnership with MTN Nigeria and Fortis Microfinance Bank to promote financial inclusiveness, with the launch of Mobile Money, targeted at the over 30 million unbanked population of the county.
At the launch of the product in Lagos, Managing Director/Chief Executive Officer, GTBank Plc, Mr. Segun Agbaje, said that Mobile Money will help mobilise funds from the unbanked and channel the funds to productive sectors of the economy where the funds are needed.
He explained that Mobile Money will afford subscribers the opportunity to transfer money, pay bills, top up on airtime and shop from their mobile phones, among others.
According to him, financial inclusion is what the product is about, especially as it will help bring the unbanked into the banking system, through simple technological inputs and devices.
He noted that financial inclusion will help drive the growth and development of the Nigerian economy, as funds will be made available to critical sectors in need of funding.
He said further that the Nigerian mobile money model is different from others around the world and is designed to provide immense benefits for the economy.
He expressed optimism that the partnership will dominate the country's financial landscape, especially given the necessary support and promotion by all the parties involved.
He reiterated the commitment of the bank to ensuring that the product succeeds and that it contributes meaningfully to the growth of the economy.
He continued, "Mobile Money is the fast, safe, easy, convenient and affordable way to send and receive money across the country and pay for your goods and services using the MTN mobile phone.
"The benefits of Mobile Money, include immediate money transfer and payment from the comfort their MTN mobile phone, while every transaction is secured by a PIN, which even when stolen, the money is secure.
'Other benefits are that it is very easy to use, convenient and cheaper compared to other alternatives, especially as there is no COT or any hidden charges; every transaction is done directly on the MTN line."
Also speaking, Chief Executive Officer, MTN Nigeria, Mr. Brett Goschen, said Mobile Money will not only take banking to the previously unbanked, but it will also open up a wide range of benefits and value added services to the banked sector, including corporate, small and medium sized enterprises, SMEs and individual users.
According to him, reliable sources estimate that as many as two thirds of mobile phone users in Nigeria do not currently access formal financial services, with majority of them living in rural communities and fringe urban areas.
He said, "For MTN, Mobile Money represents another opportunity to bring additional added value services to our over 40 million and growing subscriber base.
"The use of mobile money products will not only improve the quality of people's lives, but will also encourage banking as opposed to storing one's earnings in cash.
"Nigeria will also benefit, as the impact of Mobile Money will flow into the other segments of the society and have a multiplier effect o n the economy."
He maintained that MTN is excited to be at the forefront of providing Nigerians with innovative products and services, adding that it will continually harness cutting edge technology solutions to deliver a variety of solutions that affect the lifestyle of Nigerians.
What do you think?
4 Ikosi Road
Ikosi-Ketu Lagos-Nigeria234 805 783 8282
234 806 361 2572
234 809 514 5111
234 807 070 8795
234 805 844 9177
No comments:
Post a Comment